PPC Bid Management: Top Tips to Help You Manage Your Bids Effectively

PPC Bid Management: Top Tips to Help You Manage Your Bids Effectively It takes a lot of know-how to master PPC bid management. That’s why most default to automated bidding or get a PPC expert to manage their campaigns for them. If you want to try your hand at PPC bidding, here are the top […]
The Ultimate Twitter Strategy for Driving More Traffic to Your Site

Social media dominates our world today. Sites like LinkedIn drive tons of traffic all over the Internet. But what about Twitter? Is there more to it than celebrity feuds and White House rants? Yes. Twitter has an estimated 336 million monthly active users. It’s an excellent place to find an audience and build a brand. […]
7 Ways Smart Instagram Strategies Drive Website Traffic

Are you a business owner trying to figure out how to market on Instagram to drive more traffic to your website? With over 800 million users, Instagram is a huge platform that can greatly benefit your business. Using smart Instagram strategies, you can build a loyal fan base, strengthen your brand, and drive huge amounts […]
How to Use LinkedIn for Business: 8 Tips to Help You Master Social Selling

A lot of business owners know that they have to be on LinkedIn, and that they need it for networking. What some entrepreneurs don’t know, however, is how to use the platform effectively to promote their business. Here’s everything you need to know about how to use LinkedIn for business.
How to Create the Best Customer Experience in 6 Easy Steps

The great value of customer experience is one of the main reasons for call centers, after all. And considering that the call center and telemarketing industry in the US is worth $23 billion, you can already see just how important customer experience is to businesses.
9 Creative Social Media Contest Ideas Your Customers Will Love

Engagement on social media is the number one measure of success for marketers. This is fundamentally why those that chase follower numbers fall short of getting a good return on their investment. Social media is a powerful marketing tool if you take advantage of its potential.
5 Tips For Building Campaigns Via Search Networks

Looking to boost your business profits? A well-targeted ad campaign can be a boon for a business looking to generate additional income, with $2 back in profit for every $1 spent on Google Adwords. But if you’re new to online advertising, you might struggle to be effective. on Adwords can be tough, especially if all […]
How to Obtain Maximum Reach by Adjusting Bids

Does your PPC campaign need help? Do you want to see more quantifiable results from the money spent on your ads? Do you want those ads to obtain the highest maximum reach possible? Those are the goals of any PPC manager, or marketing director, in today’s online world. PPC isn’t cheap, but it’s incredibly effective […]
What Are Ad Networks and How do They Work?

There’s a good chance that you’re missing out on an income opportunity. If you or your business has a popular website, you could be making money by freeing up some ad space. It seems like a hassle to navigate the web and find out how, or where to contact advertisers. It may not be as […]
Long-Tail Keywords: 5 Reasons Your Small Business Should Be Using Them

Long tail keywords: they’re not just the superfluous cousin to regular keywords. They’re a whole different animal. If you’re having trouble driving new traffic to your website, your keywords might be the problem. Depending on your industry, keywords need to be more or less specific to grab the right potential customers’ attention. 96% of searches […]