Staying On Top – How Digital Marketing Has Changed The Automotive Industry

There is no question that the automotive industry has vested serious interest in out of the box digital marketing strategies and tactics. The proof lies in the significant boost in sales in recent years. Expensive or high involvement purchases, like buying a car more or less require a varying degree of research in comparison to […]

The Perfect Roadmap to Highly Efficient SEO Strategies

With the first six months of the new years gone, there is still time for you implement some of the best SEO strategies that I am about to give you. Here is the crux of all important SEO strategies that are being implemented throughout the world of Search Engine Optimization. A Guide for Laying SEO […]

Your Guide to Profitable Pinterest Marketing, Part I:

Using Rich Pins to Improve Social Media Conversions and Generate more Sales Note: This is Part 1 of my two-part guide to content-rich Pinterest marketing. For the second post, containing more actionable strategies and best practices, click here . Clients often ask me about using Pinterest for ecommerce. Namely, they want to know if it’s […]

Ecommerce Email Marketing Tips

Optimizing your email marketing can be especially tricky for ecommerce businesses. Here are 4 tips you can use to start improving your email results right away. You know email marketing is powerful. But are you maximizing its potential to convert more customers, sell more products, and create repeat business? In my experience, there’s always room […]

A Social Media Cheat Sheet for the Small Business Owner

Social Media for the Small Business Owner Learn how to score enormous engagement by knowing what to post and how often to post it. “I have Twitter so I can tell people what I want them to buy and they give me money.” – Louis CK If you’re a small business owner with a product […]

Boost Your Business Using LinkedIn

What has happened in the world of networking? LinkedIn was known as just another tool to be used in order to keep up a working online presence. However, no more as business owners and entrepreneurs are realizing the potential it holds! Using LinkedIn has revolutionized the way businesses generate leads and enriched interacting with clients. […]

5 Dumb Things You Can Do When Building Your Brand

As a business owner I’m sure you already understand the importance of branding. The brand has become one of the core assets of growth for leading business. Whether you are starting up a new business or looking to grow your current business, establishing a brand that connects with the needs of your customer is critical […]

Winning Strategy for Social Media Marketing Plan

As planning is a must for success in any business plan, so is true for social media marketing also. Only when you have a well thought out plan in place, you can use social media as a viable marketing strategy for your business. It is not an exaggeration when Benjamin Franklin said failing to plan […]

Top 10 Social Media Sites for 2016

You have probably heard time and again that you need to be active on social media. However, while interacting and engaging with customers via social media is one of the best and most effective ways to grow your brand presence online, setting up and maintaining the right social media sites out there can be time-consuming, […]

How to Generate More Plumbing Business Through Social Media

As a plumber, you cater to a local community, or if your business has expanded over time, perhaps to several surrounding areas. Unfortunately, even in small communities, plumbers likely still have plenty of competition to contend with. This means you have to find ways to make potential customers aware of your business and market yourself […]