3 Ways Targeted Audience Pinterest Marketing Can Help Increase Your Website Traffic
By now you know how important social media is in your companies marketing efforts. Sites like Facebook and Twitter are valuable resources for creating awareness and driving engagement. But did you know there’s one social media platform 93 percent of users use to plan their purchases? And 96 percent of those users engage this platform […]
How the New Facebook Changes May Impact Your Marketing Strategy
It’s estimated that Americans are exposed to about 4,000 ads on a daily basis. In some regards, getting in front of your target audience has never been easier thanks to new outlets like social media. On the other hand, that’s a lot of competition to cut through. Recent Facebook changes have made it even harder […]
5 Ways to Get the Best Results from Posting Ads on Facebook
Social media has opened an entirely new door of opportunity for businesses looking to boost exposure and convert new clients. Facebook is at the forefront of this. In fact, as of last year over 5 million businesses advertised on Facebook. This makes sense, given the possible exposure a business could receive through shares, targeted campaigns, […]
Low Cost SEO Tips to Help Grow Your Business in 2018
SEO — the maker or breaker of businesses in 2018. Truth is, you wish you could understand exactly how SEO works and how to use it to your advantage. But if you want to increase web traffic and grow your business, you need low-cost, simple ways to utilize SEO for your benefit. Here are some […]
The Top YouTube Tools for Optimizing Your Videos
YouTube’s popularity continues to grow, and it’s predicted to take over 80% of internet traffic by 2020. If you’re a business struggling to get more customers, video marketing on YouTube is a powerful marketing strategy. There are a lot of YouTube tools out there that you can use to achieve success and social media management […]
Facebook Advertising Objectives: 4 Things to Consider
Did you know that Facebook currently has 2.2 billion monthly users? There’s no doubt that Facebook is one of the best places to reach a wide range of customers. But it can be hard to know exactly how to advertise on the site. Luckily, Facebook provides plenty of tools to help, and Facebook advertising objectives […]
How Your Facebook Relevance Score Alters Your Instagram
Social media is constantly evolving, making it hard to keep up with the best strategies. Not seeing an ROI from your Facebook or Instagram ads? Not sure how to interpret metrics in the Ads Manager? Read on to learn about your Facebook relevance score and how it impacts your performance on both Facebook and Instagram! […]
5 Tips for Making the Best LinkedIN Marketing Campaign
Did you know that LinkedIn has over 500 million users? That’s a serious number of people, but LinkedIn is still often overlooked as a platform for marketing your business. While marketing on LinkedIn might not be as common as using social networks like Facebook or Twitter, it’s a really valuable tool that can help you […]
7 Industrial Marketing Trends to Watch in 2018
It seems as though we are all living in what we thought was a distant future. The Internet has made connectivity and information processing available for the common user. This is great news for your business’s marketing strategy. Never before has it been so easy (and so necessary) to build up a loyal following of […]
5 Big Issues Transforming the PR Industry
The PR industry means different things to different people. Depending on development in technology or your unique industry, public relations can be handled in any one of a dozen different ways. What never changes, however, is that every year brings a slew of huge developments to the world of PR. And 2018’s shaping up to […]